This week I was asked to choose a Fortune 500 company, explore various newsletter design layouts and begin work on a newsletter for the company. This is a continued effort as, going forward, I will continue to research the company, find news stories to place into my newsletter and collect images.
The first part of this project took me awhile. I wanted to make sure I chose a company that I was excited about or had previous experience with. I carefully read through the list of companies and wrote down the various options that caught my interest. I finally decided on Discovery Communications as I watch a lot of their programming and believed that it would interest me. I then began designing a layout. I was frustrated at first. So, I turned to Pinterest for help, and then it got my creative juices flowing.
I really like the direction I am heading with design, but I still have a lot of work ahead of me. In particular, I struggled with font choices, which is the norm for me. That is for sure something that I will continue to play around with. In addition to this I will also continue to play around with placement and color choice.