My second stakeholder will be alumni who have current senior.
17-18 years old, child of alumni, National Merrit Scholars and male or female.
The stakeholder I’m targeting is high school seniors with parents who also went to OU. OU is an amazing school to keep in the family. At OU, the education you receive is impeccable so why not encourage your children to come here. The main focus would be to target National Merit Scholars. OU has the most national merit scholars enrolled in a Freshman class so this is a perfect public to target. I think it’s important to target alumni as well as National Merit Scholars because that is a very specific public,
