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Takeaways:

  • One takeaway from this chapter was the things needed for a letter to the editor. I haven’t thought of PR professionals writing letters to the editor for an organization before.
  • The position statement is the biggest takeaway from this chapter. In the government industry, positions are everything. Positions on bills, positions on candidates, etc. This is one of the most useful things I have found in this book.
  • The section on talking points and speeches was the last major takeaway from the chapter. Working for an elected official requires speeches and talking points constantly. In smaller offices there won’t be an official “speechwriter”. It would be me and the elected official writing talking points and speeches.
  1. What did you read that made you think about public relations or public relations writing in a new way?
    • This was the first chapter that I could actually see where PR comes into the world of government work. Government relations is a huge field, but this chapter started to help me see how they tie in together in some ways. Most of the time I feel that PR is seen in a corporate world only.
  2. What did you read that you think is most useful/applicable to your current writing?
    • The tips for position statements, talking points and speeches will prove to be the most useful currently, I can use these tips to help create writing samples for a future internship or job.
  3. What did you read that you think is most useful/applicable to your professional goals?
    • The ways that advertising can make a difference is the most useful thing for my professional career. There are some days I think politics is a pointless profession. Everyone has a different opinion and everyone plays dirty. But the underlying knowledge that politics helps people is what I will need to make it through somedays.