Posted by & filed under JMC 3343-002.

This week we started to learn about the design elements and I'm very excited. Graphic design was something that I really enjoyed and always wanted to get better at but never had the chance, and now I do. Learning about where typography came from and all the different aspect of it was really cool because having a deeper knowledge of what I'm doing also make me feel better at it. I always knew that there was space between lines of text but I didn't know that was called leading until now. There's a lot that goes into design text and choosing the right font or size for a design. There's so many different fonts and typestyles that I didn't know about before. 
The Chocolate Festival poster is really eye catching in my opinion because it uses a script font in a very large size to draw the audience's eye toward it. The banner underneath also draws focus by having the background stand out from the white paper. The rest of the font on the page is the same but the designed used bold and alignments to break things apart. 
While all of the font is the same on this yoga poster it is very difficult to read. The white text on a red and yellow background is very straining. There's also way too much text for a poster this size and a font that size. The yellow words at the bottom are also very hard to read because of the yellow on red again but the font size is a little bigger so it's not as straining. 
This designer used two different fonts but I don't think they're different enough to really stand out from each other. The meeting font is more commanding in my opinion then the title of the club so it's kind of distracting. Everything is center aligned but there's not enough copy on the page that that's a problem. 
Design is a way that the designer can express themselves but you can only go so far before it's illegible or too clutter or too sparse. It's a perfect balance that's difficult to master and that takes time. I hope during my time in this class I will become better at balancing my designs with the hope that people will want to look at them. The design principles are there as a guide for a designer so the audience will be interested in the design. Legibility is one of the most important elements because if it isn't legible, why did you make it? That's why I think typography is the most important aspect of design and one of the best parts the process.