PR Publications: Spring 2017

Posts Categorized: direct mailers

Peace, Progress, Photoshop.

Posted 7:40 pm by Sophie Schwechheimer & filed under design, direct mailers, photoshop, PR Pubs, Progress, Reflection.

After taking a week-long break, I actually missed my design work. It felt weird not to dedicate a couple of hours to it like I had the last couple of weeks. Returning to Photoshop, I definitely felt less anxious and stressed out. Working my feedback into my final draft was actually just a matter of minutes, […]

PS is no joke.

Posted 6:00 pm by Sophie Schwechheimer & filed under design, direct mailers, diversity, international students, PR Pubs, Reflection.

This week’s assignment was definitely much more difficult and also less fun than the first one, but that’s probably because Photoshop is way more complex in its function and tools than InDesign. Every time I managed to move a piece to the right spot or change something the right way I almost wanted to cry […]

Who’s the second lucky addressee for my direct mailers?

Posted 2:00 am by Sophie Schwechheimer & filed under design, direct mailers, photoshop, PR Pubs, stakeholders.

  For the second stakeholder in my direct mailer assignment, I’m choosing to address donors, who support the scholarship fund for international students. While my first direct mailer is more on the playful side, I will probably need to be a little more formal for this one. The purpose of the first direct mailer is to […]

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