     | Color Color is one of my favorite parts of design. I moonlight as a painter (it's one of my favorite hobbies), and I love experimenting with color. Color also alway drawn me to art, graphics, and publications. The book I'm currently reading is a great example of color. It boasts an electric read which draws the readers eye and the splash of yellow carries the eye to focus on Mario Goetze. With the black typeface, the colors play on the colors of Germany's flag. Typography Typography, although it is something I know very little about, has always interested me. I believe typography can make or break a publication. From my middle school days I was taught fonts like Comic sans and Papyrus could diminish a publications credibility. One of my favorite books is a great example of typography. A major theme of the novel is books, and one is cleverly displayed on the cover. The typography bends around the folds of the book, drawing the reader, and the mysterious man on the cover, literally and figuratively into the book. Minimalism & Use of Space This example from Mad Magazine is a very poor example of minimalism and use of space. This table of contents is very cluttered and disorganized. There is no negative space which causes the viewers eye to frantically sprint around the page in an effort to make sense of it. I appreciate minimalism because I can often get overwhelmed by cluttered pieces. A little bit of negative space here or there allows my eye to take a breath and enjoy the design of the publication. Proportion Good proportion creates for a clean looking publication. In this example I found from the FIFA Competitions Event Management Handbook the chapter title pages display great proportion. Each chapter title page has a similar layout with a relevant photo on the left and the chapter title on the right. This proportional layout is one of my favorites I've found because it is to the point yet also provides a picture for some context. Unity Yet another example from the FIFA Competitions Event Management Handbook... This page breaks down the four special awards that are allotted for the FIFA Club World Cup. The pictures, headings and award descriptions are organized in a unified manner that clearly separates each award from the next. All in all, I have realized I enjoy colorful, clean designs. Not sure if I'll ever again be able to look at the cover of a book without thinking about these different aspects of design . |
