I am very excited to be working with Professional TV. I want to use visuals that are image driven. I believe they have a big story to tell, and pictures can tell a thousand stories. I believe images can really provoke emotions from the audience. The type and images need to represent family and friendly. They need to show the audience that Professional TV is more than just a company. It needs to show the passion they have for their work, and their friendliness. I will use a very open approach in my language, almost a casual tone. I want the audience to see that Professional TV is someone that cares for them and is easy to relate to. I will use calming, smooth edged fonts to help convey my message. I still want a professional feel, but also bring in a nice comforting feel. I am really looking forward to this project.
