After reading all my blog posts throughout the semester, I see the growth that I’ve made through my design projects. I was ambitious at the beginning and was looking forward to being able to design more. This was true, but I also hadn’t realized what else I would have to focus on — audience.
I see most of my growth in how I approach audiences. Although my focus is in journalism and not public relations, I’ve still had to think of audience and how to shape content to fit and feed that audience. But in this class, I’ve gotten the chance to push myself in serving an audience that I normally wouldn’t have. So most of my growth has been trying to push aside my personal preferences and think about the audience I’m serving.
This challenge for me was most prevalent in the direct mailer design project. This is where I believe I turned a corner because it was an audience I wasn’t used to serving and wouldn’t have chosen on my own.
One project that I take the most pride in is the newsletter. I was really able to play around and be creative with layout. It’s a design project I’ll proudly display on my website.
I’ve strengthened old skills and developed new ones, and just on that statement I’d say this class was a success.
