Spring is in the air! Photo from Pexels. We moved into position this week in public relations writing. Position papers, that is. Last week, we covered backgrounders and fact sheets, which was very helpful in developing the position paper. The…
Monthly Archives: March 2017
Reflection, Unit 3.4
Spring is in the air! Photo from Pexels. We moved into position this week in public relations writing. Position papers, that is. Last week, we covered backgrounders and fact sheets, which was very helpful in developing the position paper. The…
Direct Mailing Photoshop
In these past few weeks of PR Publications, we’ve been tackling a direct mailer project featuring the new OU Residential Colleges. It has been an enjoyable project getting to work with official OU logos and building renderings, because it helped me to get in the frame of mind of “if it got published as an OU sponsored message, would I want to receive it”. Below is the final product that I am pretty proud of, all of it done in Photoshop.The top two images were crafted to target the competitive,
Finishing the Direct Mailer
Photo from PexelsMidterms week has been absolutely insane. With so much going on, it was nice to have a creative escape and finish the direct mailer from last week. The direct mailer has been a challenging project through and through. Like I state…
Finishing the Direct Mailer
Photo from PexelsMidterms week has been absolutely insane. With so much going on, it was nice to have a creative escape and finish the direct mailer from last week. The direct mailer has been a challenging project through and through. Like I state…
You’ve Got Mail
Week 8 Here we are again in PR Pubs designing direct mail outs for the new residential colleges. Check out Continue Reading
Direct Mailer: The Finished Product
My past two blog posts have led up to this moment, I finally finished creating my direct mailer in Photoshop! Thank goodness! In case you are not sure what I am talking about, the past couple weeks in Public Relations Publications we have been working to create a direct mailer for the University of Oklahoma‘s […]
Mailer, coming directly to you
This week, we had the task of creating two direct mailers on Photoshop. The client for these mailers was the OU residential colleges. OU is building two new residential colleges, Headington and Dunham, and they… More
Proper Positioning
This week we were tasked with writing a position paper for the Tipton Children’s Home, advocating for its advantages over the traditional foster care system. It felt nearly identical to a research paper, aside from the pre-assigned topic. I wish there was a clearer definition as to what this piece is used for. It was interesting digging into the foster system and gaining a basic understanding of how it works, and it’ll help me know how I can approach researching new topics for future projects.
Research | Analyze | Design
This week in PR publications, our class was assigned to finish designing two direct mailers for OU’s upcoming residential colleges. For the purposes of this blog, I will be detailing my journey of creating the first direct mailer. Suffice it to say, I’ve never had this much “writer’s block” in my life. Writer’s block is… Continue reading Research | Analyze | Design
