Posts By: Colleen Reed's Blog

My second stakeholder is going to be directed towards a relative that is an alumni. I think this shows to the student, the parents and the alumni that the school is really trying to make sure we know who the student is and we are going to do our best to make sure they attend … Continue reading Stakeholder →

This past week we were just told to submit a fact sheet. Last week we were told to do this as well so I had already known what a fact sheet was. However, I did not know exactly how to format it. Once an example was available I had an idea on how to format … Continue reading Reflection →

This past week we were told to define our stakeholders for OU Recruitment services and design a Direct Mailer through Photoshop. At first I thought this assignment was going to pretty simple but I was in for a rude awakening. I definitely prefer InDesign over Photoshop. I felt very lost and found myself rematching the … Continue reading Reflection →

The first stakeholder will be a prospective student. ACT composite score is 26. The student is aged between 17 and 19. The student is a female who has already been accepted into OU. The family’s household income is $50,000. Parents are alumni and have attended numerous sporting events. Public Relations major. Messages that could be … Continue reading Stakeholder →

This past week we asked to just submit our final draft for our own business card and letterhead. This assignment did not stress me out too much because it was just submitting our final drafts. I feel content with my business card but my letterhead stayed the same. I tried to change it up a … Continue reading Reflection →

This past week, we were asked to peer review and create a letterhead that relates to our business card. I enjoyed peer reviewing because I was able to see the progress everyone else has made. I also enjoyed this because I saw I was not the only one who had trouble at first. For the … Continue reading Reflection →

This past week, we were asked to write two media advisories and two media pitches. I learned media advisories are information that could be put in press releases directed towards journalists. Media pitches are basically emails to journalists about a possible news story and explaining why it is newsworthy. The first media advisory and media … Continue reading Reflection →

This past week, we were asked to do several assignments, leading up to picking an organization and designing our own business card. At first, I was dreading going to back to InDesign because I could not understand the program last week. So immediately this week, I went to the computer lab and I played around … Continue reading Reflection →

This past week we were asked to write two press releases and find a press release so we can identify the important aspects that make a news release. At first, I thought writing the two press releases about the Children’s Home was going to be difficult. As I read through the notes and how to … Continue reading Reflection →

I decided to look at press releases through the city of Norman. This press release is about all of the Norman state departments that will be “For Immediate Release”. The slug is on the top right corner. There is no boilerplate on this document. The three ### symbols or on the bottom center of the page. … Continue reading News Release Markup →