Stories, everyone has one and each story is different. But how do you change a story or create a story that people will love, that will make people feel something, whether it is a 7 year old girl experiencing a movie for the first time or her parents who have seen hundreds of movies? Design … Continue reading Story and design thinking →
Monthly Archives: January 2017
Outside In
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This screen grab from the children’s movie “Inside Out” shows the characters Anger, Disgust, Joy, Fear and Sadness. (Photo from Disney.com)
This week I learned that PR Pubs class is going to focus on developing content creatively using Adobe applications. I also decided I’m really excited for this class!
On the first day of class, Croom gave us some fun and unique homework. We had to watch the children’s movie “Inside Out.” I had seen the movie recently so it was fresh in my mind. The next class he showed us a video about the creation of this film. This video was called “The Story of the Story.” Ironically, this video gave us a view from the outside, in. It focused on the complicated brainstorming process behind the creation of “Inside Out.” Brainstorming will be a valuable tool in PR Pubs.
We also completed an exercise in which we posted sticky notes under five different brainstorming categories on the white board. The categories were Empathize, Define, Ideate, Prototype and Test. The sticky notes each defined a different element in the “Inside Out” brainstorming process. We will focus on these five categories throughout the semester. An important thing to remember about brainstorming is it never flows in a straight, consistent line. It’s more like a circular motion in which you’re always moving back and forth between the five categories until you come up with something, as Croom likes to say, “good.”
This week in class we discussed five steps in the brainstorming process: Empathize, Define, Ideate, Prototype and Test. (Photo from Vectorstock.com)
Hi I’m Sami and My favorite spot on campus is…
My name is Sami Canavan and I’m a PR junior at the University of Oklahoma. Funny story: I started out as an architecture major. I couldn’t quite find my place in the studio so I switched to business. It turns out my brain doesn’t have any space for economics or calculus, so I transferred to advertising. That wasn’t the perfect fit, either, so here I am as a PR major and loving it. I’m also minoring in Italian, which is pretty unique, I know. I chose it because of my family’s heritage and my curiosity in the culture. Studying abroad for a month in Italy sealed the deal. I would love to live in Tuscany one day, but for now I am sitting in my first day of PR Pubs and eager to dive into Adobe this semester.
Our instructor, Adam Croom, just gave us our first assignment: Write a blog post about your favorite spot on campus. So, here I go.
My favorite spot on this big and beautiful campus is the student section of the Gaylord Family Oklahoma Memorial Stadium. Those aluminum bleachers have witnessed some of my best memories at OU. They’ve seen my freshman acquaintances transform into lifelong friends; they’ve felt me get overly excited about a caught pass; and they’ve definitely been there that time I over-indulged on a Chick-fil-A sandwich AND corndog.
The whole campus is great, but I love the student section of the football stadium most because it’s where I’ve been able to put all the stress of school and work aside to spend time with the people who have had the most impact on my college experience.
This rendering of the Oklahoma Memorial Stadium from Commercial Property Executive displays the stadium’s recent renovations.
My Course Forecast
The new course I am taking, called Public Relations Publications, is going to take my design skills to a whole new level. So far, the only applicable design skills involved using computer programs such as MS Paint and GIMP. wikiHow seeing this gives me flashbacks of my middle school computer class I know there are… Continue reading My Course Forecast
My Favorite Spot on Campus
Campus Hangouts Have you ever been on the corner of Brooks and Elm? You know the spot in front of Godard Heath Center. It has that small patch of grass next to the sidewalk. The building has windows that[…]
Relax…Breathe
The University of Oklahoma is one of the larger Universities. Finding a spot of relief away from the crowds and too decompress, other than the comfort of your bed, is essential to keeping your sanity in college. My favorite place on campus is the benches outside of either Carpenter Hall or Jacobson Hall. These few […]
Favorite spot on campus
As a junior at the University of Oklahoma majoring in Public Relations and minoring in Spanish, I tend to gravitate towards louder areas where you can talk freely and ease drop whenever you want, we all ease drop even if we don’t admit it. I also love food. I am an extremely picky eater but … Continue reading Favorite spot on campus →
One Of OU’s Best Kept Secrets
When I first came to the University of Oklahoma as a senior in high school, I immediately fell in love. Everything about it from the people to the actual surroundings made me feel at home. I knew that OU was where I was meant to be, and I could not wait to come back again. […]
The Coziest Place at OU
The Bizzell Library at the University of Oklahoma. Photo by Wyatt Stanford.The Bizzell Library is arguably the busiest building on the University of Oklahoma’s campus. Students look for a quiet place to gather their thoughts, write extensive papers and…
The Coziest Place at OU
The Bizzell Library at the University of Oklahoma. Photo by Wyatt Stanford.The Bizzell Library is arguably the busiest building on the University of Oklahoma’s campus. Students look for a quiet place to gather their thoughts, write extensive papers and…
