I really enjoyed this week’s assignments, I think because it was a chance to promote your client in a really creative way. I had never designed a logo before or created an info-graphic so I had fun experimenting with that and the end result is something I think my client will really enjoy. For the… Continue reading Telling a Story Visually
Posts By: Lauren's PR Blog
I’m a Pro! (sort of)
Well, I never thought I’d say this, but Photoshop isn’t actually that bad. I know, I know, all I’ve done in the last few blog posts is complain about Photoshop, and don’t get me wrong, we still have our issues, but this week our relationship was not as rocky as it was the last two… Continue reading I’m a Pro! (sort of)
Photoshop Round 2
Photoshop, I have a love hate relationship with you. This week was a bit smoother than last week. Although, I really do think I am going to prefer InDesign over Photoshop. I just think InDesign is more user friendly! Does anyone else feel that way or am I just bitter because I’m not as familiar… Continue reading Photoshop Round 2
My Second Stakeholder
My Second Stakeholder will be piggy backing off of my first.
I have chosen to target parents of recent OU grads
Write like A PR Professional
Think like a Journalist, write like a PR Professional This is what I kept telling myself as I attempted to craft a compelling news release worthy of journalistic intrigue. It was harder than I expected. I mean, you already know why your client is special, and why they deserve a story, but how do you… Continue reading Write like A PR Professional
Blog Post # 4
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Photoshop is very different from InDesign
This week we were asked to define a target stakeholder for OU recruitment services to send a direct mailer to. Once we brainstormed our target stakeholders we had to create a very in depth analysis which ended up being very tedious but the end result yielded a very helpful guide to creating the perfect marketing… Continue reading Photoshop is very different from InDesign
Defining my Stakeholder
For my stakeholder, I have chosen college seniors in the U.S., ages 21-25, with a GPA of 3.0 or higher. This target stakeholder will ideally be young adults who are trying to decide on their next step in life. They may be considering grad school, and if that is the case, then I want to… Continue reading Defining my Stakeholder
Pretty Great is Better Than Perfect
This week was THE week. The week we finally turn in our Letterheads and Business card designs. Perfect. Final. Complete. I was intimidated by this because that’s exactly how I built it up in my head. Everything had to be perfect because this was the final draft. This was it. As a result of that… Continue reading Pretty Great is Better Than Perfect
Designing a Letterhead-Reflection
This week we continued to play around with Indesign by creating a letterhead for our company, and also to write a letter specifically for the letterhead. This was actually my favorite assignment so far, and i’m not sure if it’s because I’m becoming more familiar with Indesign so creating things is more enjoyable, or if… Continue reading Designing a Letterhead-Reflection
