Week 1 This week in PR Pubs we talked about stories and how emotions play a huge role in the stories we create. Professor Croom assigned us to watch the movie inside out. I completely forgot and then when[…]
This first week of classes has been the most laid back yet, but knowing me, I will wake up Monday morning with two papers, a project, four group assignments and a midterm all overdue. For example, I’m starting this blog post an hour before it’s due and I have next to no ideas about what to write, so I’ll just summarize the class that I think will likely be the most interesting class to me: Public Relations Publications. Towards the end of the day on the first day we were told to watch
The design process illustrated. Picture from revisionlab.wordpress.com.Today in my public relations publications class, we discussed the creative process and the quality of work to expect with each of our levels of experience. We began by watching…
The design process illustrated. Picture from revisionlab.wordpress.com.Today in my public relations publications class, we discussed the creative process and the quality of work to expect with each of our levels of experience. We began by watching…
There is such much more to a story than what meets the eyes. Take a second to think about your favorite movie. Why is it your favorite movie? Most of you will probably say you love the story line or the way the movie makes you feel. We go to the movie theater and spend […]
Stories, everyone has one and each story is different. But how do you change a story or create a story that people will love, that will make people feel something, whether it is a 7 year old girl experiencing a movie for the first time or her parents who have seen hundreds of movies? Design … Continue reading Story and design thinking →
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This screen grab from the children’s movie “Inside Out” shows the characters Anger, Disgust, Joy, Fear and Sadness. (Photo from Disney.com)
This week I learned that PR Pubs class is going to focus on developing content creatively using Adobe applications. I also decided I’m really excited for this class!
On the first day of class, Croom gave us some fun and unique homework. We had to watch the children’s movie “Inside Out.” I had seen the movie recently so it was fresh in my mind. The next class he showed us a video about the creation of this film. This video was called “The Story of the Story.” Ironically, this video gave us a view from the outside, in. It focused on the complicated brainstorming process behind the creation of “Inside Out.” Brainstorming will be a valuable tool in PR Pubs.
We also completed an exercise in which we posted sticky notes under five different brainstorming categories on the white board. The categories were Empathize, Define, Ideate, Prototype and Test. The sticky notes each defined a different element in the “Inside Out” brainstorming process. We will focus on these five categories throughout the semester. An important thing to remember about brainstorming is it never flows in a straight, consistent line. It’s more like a circular motion in which you’re always moving back and forth between the five categories until you come up with something, as Croom likes to say, “good.”
This week in class we discussed five steps in the brainstorming process: Empathize, Define, Ideate, Prototype and Test. (Photo from Vectorstock.com)
My name is Sami Canavan and I’m a PR junior at the University of Oklahoma. Funny story: I started out as an architecture major. I couldn’t quite find my place in the studio so I switched to business. It turns out my brain doesn’t have any space for economics or calculus, so I transferred to advertising. That wasn’t the perfect fit, either, so here I am as a PR major and loving it. I’m also minoring in Italian, which is pretty unique, I know. I chose it because of my family’s heritage and my curiosity in the culture. Studying abroad for a month in Italy sealed the deal. I would love to live in Tuscany one day, but for now I am sitting in my first day of PR Pubs and eager to dive into Adobe this semester.
Our instructor, Adam Croom, just gave us our first assignment: Write a blog post about your favorite spot on campus. So, here I go.
My favorite spot on this big and beautiful campus is the student section of the Gaylord Family Oklahoma Memorial Stadium. Those aluminum bleachers have witnessed some of my best memories at OU. They’ve seen my freshman acquaintances transform into lifelong friends; they’ve felt me get overly excited about a caught pass; and they’ve definitely been there that time I over-indulged on a Chick-fil-A sandwich AND corndog.
The whole campus is great, but I love the student section of the football stadium most because it’s where I’ve been able to put all the stress of school and work aside to spend time with the people who have had the most impact on my college experience.
This rendering of the Oklahoma Memorial Stadium from Commercial Property Executive displays the stadium’s recent renovations.
The new course I am taking, called Public Relations Publications, is going to take my design skills to a whole new level. So far, the only applicable design skills involved using computer programs such as MS Paint and GIMP. wikiHow seeing this gives me flashbacks of my middle school computer class I know there are… Continue reading My Course Forecast
Campus Hangouts Have you ever been on the corner of Brooks and Elm? You know the spot in front of Godard Heath Center. It has that small patch of grass next to the sidewalk. The building has windows that[…]
