Plans for the blog

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I was actually required to have a blog for my Intro to PR class and write five blog posts about the type of PR  I wanted to go into after graduation. So, I already had one set up with a contact page and an about me section. Honestly, after I graduate (in the fall) I… Continue reading Plans for the blog

Final Project

Posted by & filed under Summary of Learning.

This is my picture book, made on Storybird of my journey through PR Pubs. I chose this because it was different than anything that I had done before and thought it could be cute and cheesy to do. Click the link below to check it out.
https://storybird….

Almost done..

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I’m not going to lie, PR Pubs has been such a challenge for me. I’ve never really been tech-savvy with programs like InDesign and PhotoShop. Plus, I’m not very creative so design just isn’t my thing. I’m pretty sure I’ve said this same thing in each of my blog posts so far. However, there are… Continue reading Almost done..

Summary of Learning

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The design medium I am using for the final project is Canva because of my confidence in using it. My … More

Blog Post Review

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From reading my last reflection post to my first, the biggest learning outcome I’ve gained is my personal comfort in … More

My Love For Blogging

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Before PR Pubs I created my blog and used it for other classes and on my own time occasionally, but after using it so much in this course I feel like I will continue to utilize it more. I actually really like writing and I can do that through by blog, while also adding links, … Continue reading My Love For Blogging

Website action plan

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Throughout this course I’ve been using Medium to post my blogs, but I now have a Squarespace website (finally!) and will be using that to showcase my work for potential employers.

Right now my website is organized into three sections: portfolio, resume and about. Under the portfolio button on my navigation bar, I plan on displaying my design work, the Sooner yearbook 2016–2017 edition and my feature stories. I probably won’t have a blogging feature. I personally don’t enjoy blogging, and although I understand the benefits, it’s something I won’t keep up with.

My about page lacks a picture of my face, and once I get over my camera shyness that should complete my website.

Summary of Learning brainstorm

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For our final design project (summary of learning), I’m choosing to design a direct mailer recruiting future students to public relations publications.

As I stated in my earlier blog post, direct mailers is really where I turned a corner in this class. I want to try this concept again, but I’m happy that I’ll have more creative freedom here. I’ll continue using Photoshop, as I’ve grown quite a liking to it. I want to play with altering pictures because it’s a feature of Photoshop we didn’t get into. Propaganda posters and cartoons I think look very neat and fit the recruiting element this direct mailer is about. Hopefully I can find a good quality image to use — that will be my biggest challenge.

Overall, I’m excited to give direct mailers another shot.

Wrapping it all up

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After reading all my blog posts throughout the semester, I see the growth that I’ve made through my design projects. I was ambitious at the beginning and was looking forward to being able to design more. This was true, but I also hadn’t realized what else I would have to focus on — audience.

I see most of my growth in how I approach audiences. Although my focus is in journalism and not public relations, I’ve still had to think of audience and how to shape content to fit and feed that audience. But in this class, I’ve gotten the chance to push myself in serving an audience that I normally wouldn’t have. So most of my growth has been trying to push aside my personal preferences and think about the audience I’m serving.

This challenge for me was most prevalent in the direct mailer design project. This is where I believe I turned a corner because it was an audience I wasn’t used to serving and wouldn’t have chosen on my own.

One project that I take the most pride in is the newsletter. I was really able to play around and be creative with layout. It’s a design project I’ll proudly display on my website.

I’ve strengthened old skills and developed new ones, and just on that statement I’d say this class was a success.