This week’s assignment was definitely much more difficult and also less fun than the first one, but that’s probably because Photoshop is way more complex in its function and tools than InDesign. Every time I managed to move a piece to the right spot or change something the right way I almost wanted to cry […]
Posts Categorized: Reflection
Slowly but surely
So the first picture shown is my first draft and the second two are the front and back of my second draft. I am much happier with my second draft directed towards parents of the first target audience (potential transfer students from other Oklahoma colleges). After meeting with Croom and learning some more about… Continue reading Slowly but surely![]()
Unit 3.1 Reflection
This week I was asked to analyze a specific stakeholder and create a message to share with them via a direct mailing piece. I was to use photoshop and incorporate the various elements shared with me via dropbox. At first, I was a little scatter brained. I knew the demographic that I wanted to reach, […]
Tappin’ out..
Oh man where do I begin. So the first couple of assignments (the matrix, picking out stakeholders, etc. ) were okay, a little time consuming but not too bad. I had some trouble figuring out if I was dong it right but I made it. Then came photoshop..Let me just say I felt like a… Continue reading Tappin’ out..![]()
Working With Direct Mailers
This week in PR Publications, we were asked to start work on one of two direct mailers. This was pretty difficult for me. I have a hard time coming up with great design ideas. Whatever ideas I do have, I am able to get on to paper, but I am so far not satisfied with [Continue]
Trial and error times 9000.
Okay. Photoshop is HANDS DOWN way more difficult than In Design. It’s been a long time since we watched the tutorials, but I can safely say I only remember how to do random things and definitely not the things I desperately need to know, like how to use layers and smart objects. I had no […]
Backgrounders and Fact Sheets
This lesson, we were asked to learn about and then write our own backgrounder and fact sheet. I have no experience with either of these so far, so spent a lot of time researching and going over the components of how to write each. The fact sheet was fairly easy as far as content, however… Continue reading Backgrounders and Fact Sheets![]()
Another week, another challenge!
This week we were asked to think of a stakeholder or two for the OU Recruitment services and to make a blog post about. We were also asked to think about possible messages we could aim towards that audience and the call to action that the direct mailers will have. We were also asked to … Continue reading Another week, another challenge!![]()
2.3 Reflection Post: What a Journey it Was
This first big project brought a lot of frustration and self doubt. But don’t worry, it ended well! I was asked to research an organization I could potentially see myself working with in the future. I was suppose to learn as much as could about them so that I could eventually design a business card […]
First design project – finito!
At the end of unit 2.3. of my PR Pubs class, I can actually present my first piece! It feels so good to press the submit button on my first design assignment – my letterhead and business card. I took you guys along on the journey of designing a concept and then the actual documents […]