My first target stakeholder will be young men and women, who are US citizens, ages 17 – 19 that have meet all requirements for admittance to The University of Oklahoma. This is my target audience for obvious reasons. They meet all of the requirements t…
Posts Categorized: #stakeholder
Designing For Students
My first target stakeholder will be young men and women, who are US citizens, ages 17 – 19 that have meet all requirements for admittance to The University of Oklahoma. This is my target audience for obvious reasons. They meet all of the requirements t…
Defining my first stakeholder
My first stakeholder will be a prospective student. 17-18 years old, GPA 3.0>, accepted SAT/ACT scores, interested in sports, male or female. The stakeholder I’m targeting is students entering or in their senior year of high school. They should have good enough grade to surpass OU’s requirements. Lastly, they will enjoy sports. OU is very […]
Direct Mailers: Target Stakeholder #1
Upon deciding who should be my first target stakeholder I went back to when I was applying to colleges and what I would think about when narrowing down my choices. When discussing among friends I remembered that a lot of my guy friends that were not already going to school for a sport heavily weighed…
Defining my Stakeholders
First things first, it is necessary that we define a stakeholder that we will be sending our direct mailer to. The first stakeholder that I am going to target is high school females 14-16 years old who are interested in playing soccer at a D1 college (OU). We will need to convince these girls that … Continue reading Defining my Stakeholders →
To the Kid with the Alumni Parents
The first demographic I will be targeting will be a potential student with parents whom attended OU. This will target both the potential student gearing up to apply for colleges and the parents whom could be potentially paying for the student’s education. This demographic is toward 16-18 year old high school students whose parents make … Continue reading To the Kid with the Alumni Parents
Direct Mailer: Stakeholder Evaluation
For my direct mailer, I am going to be targeting National Merit Scholars from every part of the United States. This means that my audience is 17-18 year old male/female high school students, preferably seniors or anyone that is about to apply for/begin college, that are undecided and that have National Merit qualification. These stakeholders … Continue reading Direct Mailer: Stakeholder Evaluation →
Brainstorming My Stakeholder
When I have been brainstorming my stakeholder, the question that came to mind was “who do I want to target?” I could easily target girls, ages 18-23 for sorority recruitment. I could also easily target students who have the scores, but just need that extra push to apply. Both places I have been in, sorority and applying, and both messages drew me into OU. I believe for my stakeholder, I want to target: Out of State Boys and Girls 17-19…
Stakeholder #1
For unit 3.1, we are designing a direct mailer for OU Recruitment Services. Being interested in working for recruitment services at a university, I am excited to tackle this project! My first direct mailer will have the target stakeholder of: Incoming, North American freshman females Ages 17-19 Journalism & Mass Communications (PR, Ad, Broadcast, Print, Creative […]
Stakeholder
For my stakeholder, I have decided to choose prospective transfer students. These are students that have no yet chosen OU, but are looking to transfer schools. They may have applied to OU already or have not yet, but qualify to. These students will be freshman, sophomores, or juniors in college. They will be students attending […]