I can hardly believe that this class is going to be over and no weekly assignments are forcing me to explore different graphic design programs. I guess I have to force myself now! I was hesitant at first that an online course was going to be as effective as an in-class lecture. But I actually […]
Posts Categorized: PR Pubs
What is happening to my design journey?
Since I have always had this domain and use it for other things, too, I’ll of course keep it. I am not sure exactly what will happen to the blog posts, but I know that I will integrate all my design work to my other portfolio at www.sophieschwechheimer.weebly.com. It’s really great that this class has […]
Attacking my Summary of Learning.
Ugh, this is the assignment I dreaded the most. For our last project, we have to create a summary of what we learned in this class and showcase it in a creative way. Our professor would prefer seeing a video or an animated story, but spoiler alert, I am not good at making videos, a.k.a. […]
Looking back and looking ahead.
In my very first post, I defined my goals for this semester. One of my main objectives was to become proficient in Adobe, so I would not have to use templates and plug things into layouts created by other people. Before I started, people who know how to use Photoshop and InDesign were wizards to […]
A breakthrough moment.
This week, we were finishing off our newsletters and I am happy I continuously worked on it over the last couple of days because I would have never been able to finish it in a day. I already had a pretty solid layout but the enormous length of the articles forced me to change up some […]
Newsletter Typesetting for Dummies…
….haha get it? Sorry, I couldn’t help myself. This week, we went back and revised how to set type for a newsletter or print document. I chose Chesapeake Energy as my company, just because I haven’t done a local company yet and because I was curious to research them. I also liked the stories they […]
Canva For The Win!
This week, we learned how to use Canva, a design website which offers easy tools to build your own content. And by easy I mean real easy. Compared to Photoshop and InDesign, this website makes designing a matter of minutes and the result always looks very professional, as if you spent hours crafting your piece. […]
Peace, Progress, Photoshop.
After taking a week-long break, I actually missed my design work. It felt weird not to dedicate a couple of hours to it like I had the last couple of weeks. Returning to Photoshop, I definitely felt less anxious and stressed out. Working my feedback into my final draft was actually just a matter of minutes, […]
PS is no joke.
This week’s assignment was definitely much more difficult and also less fun than the first one, but that’s probably because Photoshop is way more complex in its function and tools than InDesign. Every time I managed to move a piece to the right spot or change something the right way I almost wanted to cry […]
Who’s the second lucky addressee for my direct mailers?
For the second stakeholder in my direct mailer assignment, I’m choosing to address donors, who support the scholarship fund for international students. While my first direct mailer is more on the playful side, I will probably need to be a little more formal for this one. The purpose of the first direct mailer is to […]
