Design Blitz

Color- This business card stands out to me from other business cards I have received at networking functions because of its unique light blue color. This color is the companies main color and is also used with their website with fonts and other elements. I find this color to be a unique color to use and makes the company more identifiable. When I have a stack of business cards the white and cream colored ones go unnoticed when this blue and white card is in the mix. I feel like colors stand out to be more than other elements on signs, business cards and other objects.

Tyography- This is lipstick that comes in liquid form at first and dries to become a matte lipstick. The color is called melted and the typography grabbed my attention. The brand is Too Faced and it is written in a simple cursive. I researched the brand and the typography used for the brand name is called kuenstler script black. The main typography that sticks out to me is the “melted” word that is in the middle of the tube. This typography is black and has a smudged element to it, making it appear a bit smudged. I like this play onto the name and I think it has a great look to it.

Balance-To use a business card as an example again, this business card has a balance to it. This balance has each of their social media outlets put into a corner of the card. It tells the person with the card whichsocial media sites they can be found on. The logos are the same size and each have their own corner. The companies website is in the middle of the card. The user name for Twitter and YouTube are to the side of the logo on the bottom. This adds a balance to the bottom of the card as the user name is not just beside on logo but both. The top has space between the logos, which looks balanced. And the sides are equally balanced as well.

Minimalism- The NFL ad is just simply showing the NFL logo. It is against a black background so the logo is the only thing the viewers eyes go to. The logo is also in the middle of the page so it is the only thing to look at. It is simple and it is functional.

Dominance- This is a body spray bottle and the golden flower on the bottle is much larger than anything else on the bottle. The flower dominates the bottle and it is what your eyes are drawn to first. This flower also wraps around the entire bottle and almost connects in the back. It gives the bottle a nice design feature and at quick glance it can be all you see. The text appears very small in comparison to it.