Competitor Analysis

For a competitor analysis, I chose to use Clif Bar as an example. Clif is an increasing competitor for KIND Snacks and has many similar product lines. KIND differs from Clif because they only use ingredients you can see and pronounce, and prides itself in being transparent. You’ll notice that KIND’s flavors are named after…

Research – KIND Snacks

For the next few weeks in PR Publications, we’re designing a business card and letterhead for an organization of our choosing, preferably one that we are connected too. I’ve chosen KIND Snacks. Not only have I worked as a University Ambassador for them for a year, but I am also a huge fan of the…