Designing for Emotion

In Designing for Emotion Chapter 1, Emotional Designs states, “While big- box stores proliferate disposable mass-market goods, websites like Etsy and Kickstarter are empowering artists, craftspeople, and DIY inventors who sell goods they’ve designed and created. And their customers love the experience. When you buy from an independent craftsman, you support creative thinking and families (not corporations), and you gain the opportunity to live with an object that has a story.”

I agree with this statement. I think that I am more likely to buy something from an independent craftsman and help support their creative thinking. I think it is awesome to have something that has a story and is made by hand and not manufactured at a corporation. It is unique and different than what you can buy in stores. It also supports the families of the creative artists who are doing what they love to do and can finally get paid to do it by the websites like Etsy and Kickstarter.

“Even if you’ve never met the guys who made this app, you know what makes them tick when you log into your account. Their voice and perspective comes through in their designs. Wufoo is a piece of software, but it feels like a living, breathing human being.”

I disagree when it says it feels like a living, breathing human being. I can agree on the part where they are talking about making the Wufoo have a “personality” but comparing it to an actual breathing human being is a little much. I feel like many things made for design tries to give the show the perspectives of their designers within their designs but I myself would never compare it to an actual person.