Designing for Emotion Chapter 3

Designing for Emotion Chapter 3 focuses on personality and how it can be a powerful tool in design. One thing in this chapter that I agree with is is that we should make our designs while thinking of our audience.  The people using our designs should be able to make a connection with it through the design’s “personality”. That is the basis of emotional design.

One thing  I didn’t agree with was comparing a design or product to a human. I don’t think while designing you should be trying to facilitate a human-to-human interaction through a web design, but instead focusing on what was talked about in Chapter 1– that a design should be first functional, then reliable, then usable, and then finally pleasurable.