Direct Mailer 1 and 2 Reflection

The first stakeholder, high school students ages 17-19 that have already been accepted into OU, help define my second stakeholder, their parents. My first direct mailer is geared towards encouraging those students to join Greek life at OU, and my second direct mailer is geared towards their parents and giving them statistics as to why their child will benefit from the OU Greek community. My first design has not changed by much, since I wanted to keep it simple and not overwhelm the student. The second direct mailer is still in the works, but it will most likely receive a lot of alterations throughout the next week. Some similarities I have found between Photoshop and InDesign is the layout of the program and some of the similar photo editing tools. A difference I noticed is how much easier it is to alter a photo and edit a layout completely through Photoshop rather than through InDesign.

Direct Mailer 1:

  

Direct Mailer 2:

Still in the works. Is just a background at this point. Will post first draft at the end of class.