Direct Mailer Reflection

This week we finished our second direct mailer draft and continued working on our first. I’m going to be very honest and say that mine don’t look too great right now. At all. On the bright side I have another week to get them looking better than they do now.

My first stakeholder group directly affects  the second because  am targeting the parents of high school seniors who are in the process of deciding where they want to attend college. My design has not changed as much as I would like only because I don’t know what to do. Photoshop is so much harder for me to use than InDesign. I don’t know what I’m doing in Photoshop at all usually so its very frustrating. I don’t like that Photoshop uses layers and everything is so separated in the document.