Letterhead Reflection

In my PR Publications class, we were asked to design a business card and letterhead for a company of our choice. It did not take me long before I decided I wanted to make them for the Dallas Cowboys. The hardest part was wrapping your mind around the assignments and choosing an overall theme and idea for the two projects. I wanted to make them my own, while not taking away any of the Cowboys branding that has made them such a national phenomenon. I ended up keeping the card and letterhead very simple and very much how the Dallas Cowboys already brand themselves but added a twist by inserting the Dallas sky line into both pieces to add a new flare to the design. Now being at the end of this assignment I love the way they both turned out and I think part of my reaction was from the feedback I have gotten from other classmates saying they loved my idea and that they thought it looked great.