PR Pubs: Reflection

I am having major technical difficulties getting wordpress to upload my PDF’s of my drafts; however, as soon as I troubleshoot the issue, I will upload them.

1.) How has your first stakeholder help define your second stakeholder?

For the first stakeholder, I used a senior high school student named Danielle who is a nationally acclaimed softball player (not mentioned in direct mailer, but I am aiming for athletes). Danielle is not only a superstar athlete, but she also has a very high GPA and fantastic ACT score. The second stakeholder I targeted were the National Merit Scholars that OU essentially hoards. I wanted to target the two main groups that end up at OU- the athletes and the brains.

2.) Has your design changed since the last draft? What influenced the changes?

My designs are seeming to blend into one another and are definitely influenced by each other. It’s interesting because I like my first draft better than my second one, so I know major changes will end up being made before the final copies are completed.

3.) Between Photoshop and Indesign there are definitely some similarities between coloring your document, adding in text, and the saving process. They are both wonderful tools for creating designs, but I can also see why they are each separate entities, because they have many differences too.