Reflection

This week in PR Pub we submitted our final two direct mailers. I have enjoyed getting to learn how to use Photoshop and Indesign. Not only have I been taught how to navigate all the different tools but I get to put my creative thinking to use.

Overall, I am pretty happy with my direct mailers. When I first started with a blank square, I was unsure of how I wanted to target my stakeholders. I knew I needed to design something that was catchy. After I played around a little bit on photoshop I was able to build on ideas and elaborate from there. This project has by far been my favorite one because direct mailers have the opportunity to have a lot of personality in them. Once I finished, I started thinking about our business cards and how I wish I would of added a tad bit more spice. At the same time, I am happy to say I am learning more and more on how to bring my ideas to life by through Photoshop and Indesign.