Research

In my PR Publications course, we are designing a business card and letterhead for an organization of our choice. For my organization, I chose D&L Oil Tools in Tulsa, OK. For this week 4 assignment, I am analyzing the state of D&L Oil Tool’s resources, processes, and core values overall.

D&L Oil Tools designs, manufactures, and assembles downhole equipment for customers in both domestic and international markets. Their tradition is one of quality, affordability, customer service, and community investment. They devote themselves to solving customers’ problems and enriching the lives of their employees. Their main competitors are MAP Oil Tools, Team Oil Tools, and Logan Kline Oil Tools. D&L’s most dominant attitudes and core values are driven by their ability to provide custom designed equipment and to remain flexible in an ever-changing industry. These values have kept them independent and financially sound for a quarter of a century. They are currently about to reach their 25 year milestone.