Stakeholder 1- First Draft

Hello again!

I am super excited to reveal the first draft of my direct mailer! In my research, I discovered that my stakeholders are functional stakeholders. Transfer students are functional stakeholders because they are essential to the operations of the organization. They receive the products and services that the University of Oklahoma provides. Transfer students are also millennials. Some of the attributes millennials have are that they are  independent, savvy, strong-willed, moral, serious and optimistic. Millennials also spend most of their time watching TV, being with friends, and earning an education. I wanted my design to reflect my stakeholders attributes by inspiring them by giving them a call to action in my direct mailer. Below is what I have this far, I hope you like it and I welcome any comments/critique to my design!

 Front:

 Back: