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Stakeholder #2

Because my last stakeholder was focusing on high school students on the west coast who were interested in a journalism degree, I decided to target the alumnae of Gaylord College who are currently living on the west coast. It is my hope that these are the parents, friends, or relatives of our potential students and pursuing them will help to encourage the youth of their area to come to OU. My target group will be:

– Alumnae of Gaylord

– Ages 45-65

– Currently living along the west coast

Because I personally am the child of two OU alumni, I know how much a parents college can be factored into a child’s decision when they are searching for schools. Maintaining a strong relationship with all graduates will help to ensure that future children, grandchildren, and friends have a positive image of our school.


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