Stakeholder numero dos

*Continuing from my last post (look below)*

For my second stakeholder, I am reaching out to incoming freshmen OU girls who are looking into sorority life, 18 years of age, ACT/SAT accepted scores, income$100,000+, and in the Norman area. I am directing this direct mailer to girls interested in OU Panhellenic who have already been accepted to OU.

I was aware of “rush” and sororities because my sister, mom, and grandmother were all in it. But the reality is a lot of high school girls won’t know anything about sororities in college or what Panhellenic even is. The objective of this direct mailer will be to reach out to incoming OU girls and highlight sorority life and explain in depth what it is and how it can enhance your life at OU.

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