Stakeholders
For my stakeholders, I am going to go after two younger versions of me.
First Stakeholder:
I am going to target recently separated military members who have already been accepted to OU. I am going to create a direct mail piece that shows housing opportunities, veteran specific social clubs and organizations and provides information to veteran student services.
Second Stakeholder:
I am going to target Oklahoma junior college students who are considering transfering to an instate four year university. I plan on emphasizing the schools prominence and proximity as well as information on who to contact for transfer questions.

Comments