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Design For Emotion

We were asked to read from Design for Emotion, and I enjoyed this chapter. I really like the idea of keeping things interesting for your consumer as well as focusing on the small details. I think the small things like … Continue reading →

Newsletter Reflection

This week we were required to create an outline or a “dummy” for our newsletter. We had to choose a Fortune 500 company for the newsletter and the company I chose was Nike, because I love everything Nike. I wasn’t intimidated going into this assignment because I’m used to working with InDesign by this point, … Continue reading Newsletter Reflection →

Designing for Emotion- Chapter 4

In chapter four for Designing for Emotion the author lays a foundation for this chapter on how it coincides with the previous chapters. Later in the chapter the author mentions how there is no formula to provoking mental engagement, but there are common strategies such as surprise, delight, anticipation, elevating perceived status, and limiting access to elicit … Continue reading Designing for Emotion- Chapter 4

5.1 Reflection

For my fortune 500 company I chose UPS who was ranked 168 according to Fortune.com. I chose UPS because they deliver a lot of my packages and they deserve a shout out or representation of some sort from me because I’m sort of a compulsive online shopper so (it’s the least I can do). I … Continue reading 5.1 Reflection

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Reflection

I have grown fond of InDesign now that I have had more time to play around with it. I still prefer photoshop, and I used it to cut out some photos and get color swashes. I like InDesign more, but definitely prefer Photoshop more. My dummy layouts look O.K. but sorority recruitment is around and […]

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Newsletter – Dummy Layout

Ahola followers! This week in Public Relations Publications, we started a new design project. Our design project is to pick a Fortune 500 company to design a newsletter for and then insert applicable stories, pictures, and graphics. I chose Netflix for my company because Netflix is awesome and do I really need to explain myself? […]

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