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Finding Peace in the Chaos

For this assignment, I was asked to describe my favorite spot on campus and the impact it has had on my life.  As I began my thought process and pondered the place that has given me the greatest fulfillment, I began to think of my college experience as a whole. College can be an extremely …

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The front lawn

The front lawn of Pi Beta Phi is my favorite place on OU’s campus. Pi Phi’s lawn is at its finest in the spring. The grass turns green, colorful flowers are planted, girls are hammocking between the house’s pillars and laying on blankets in the grass. Last spring, I played kickball on the front lawn … Continue reading The front lawn

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Greetings All!

My name is Cameron Morgan. I am a junior double-majoring in Public Relations and Ballet Performance.  In today’s post, I will attempt to choose my favorite place on the campus of the University of Oklahoma.  Choosing my favorite place on campus proved to be more challenging than I thought it would be.  I would love … Continue reading Greetings All!

Your privacy: simply a matter of ethics?

In today’s society, we are so quick to release anything and everything about ourselves, our family and our friends. Social media sites are a part of everyday life and are commonly the first thing people check in the morning and the last thing we check at before we go to bed. Social media can strengthen […]

Media Convergence and it’s effect on the consumer

Media convergence is a bigger deal than most people give it credit for,  and many people don’t even realize it’s an actual thing. The way we receive information- our iPhones, iPads, laptops, the television, newspapers- it’s all extremely groundbreaking and new to this growing world we live in. By definition, media convergence is a “phenomenon involving […]

Cause Marketing: Good for the cause and the marketer?

According to Do Well. Do Good., cause marketing (sometimes called cause-related marketing) is a potentially profit-making initiative by a for-profit company or brand to raise awareness, money, and or/consumer engagement in a social or environmental issue.   Cause marketing has been around since the mid 1970s when John T. Carr formed Carr & Associates as … Continue reading Cause Marketing: Good for the cause and the marketer?

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Cause Marketing: Good for the Marketer and the Cause

According to Forbes, cause marketing is “when companies and causes successfully collaborate on a strategic, mutually beneficial commercial effort.” Simply put, brands team up with charities and nonprofits to boost their sales and also their social footprint. The idea is that customers will want to buy from companies that support charitable causes. And to a […]

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