Business Card
This week I was asked to create a business card for River of Praise Church. In preparation for the…
Communications Strategy
While planning the designs for River of Praise, I need to ask and answer a few questions to stimulate an overall idea and theme for the design. What kind of visual language will be used? For the visual language, a simple and clean font will be used to create the simple, welcoming and modern image
Competitor Analysis
As I mentioned in my previous blog post, Design Research, I have been doing research in preparation for a business card design for River of Praise. To better understand the market, I did research on large competitors. By researching competitors, I have learned what the audience is drawn to. In comparison to the competitors, River
Design Research
As I’m beginning to design my first business card for River of Praise Church (Tomball, TX), I did some research to better understand the market and the brand. During the research process, I used a diagram to organize the findings. The diagram of research is below. River of Praise has a mission that is considered
Bootcamp Reflection
The word ‘bootcamp’ is not everyones favorite word to hear. Thankfully, this bootcamp was a lot more enjoyable than most would assume. The purpose of this week’s design bootcamp was to become a lot more knowledgeable, confident and comfortable with the basic features of Adobe InDesign and Photoshop. By the end, I believe I did
Typesetting
This week in PR publications, we learned the basics of Adobe InDesign and became more comfortable with the software. When opening the app on my computer, it seemed very intimidating. After the first five minutes working within InDesign, I felt a lot more confident and comfortable navigating through it. To practice, the class made a sample
Typography
As Professor Croom mentioned, typography is critical in design. To learn the importance of typography, our public relations publications class put our skills to the test in a series of typography games. Shoot the Serif During the first few rounds of this game, I assumed I would be a Shoot the Serif pro. As time
Design Blitz
Design makes the world go round. I mean, it really does. If creativity wasn’t freely expressed through design, everything would appear the same – and that’s just boring. Below are a few examples of the design elements I’ve enjoyed learning about. Balance Although these pieces do not create a perfect, symmetrical balance, each piece of
