Designing for Emotion – Ch. 4

This week in my PR Pubs class we were asked to read Designing for Emotion chapter 4. This chapter was about emotional engagement. In this chapter, we were asked to talk about one thing that we agreed with and one thing we disagreed with. The one thing that I agreed with the most in the […]

Plan of Action for My Summary of Learning

Now that my PR Publications class is winding down, it’s time to summarize our work. We can make a video, graphical or interactive representation of our semester’s work using a variety of tools and resources. After careful thought, I’ve decided to make a movie trailer using iMovie. I think only a movie can fully capture […]

Designing for Emotion Chapter 4

This week in my PR Publications class we read Chapter 4 of Designing for Emotion by Aaron Walter. It was the first chapter that actually had the word “emotion” in its title, “Emotional Engagement.” In this chapter Walter focused primarily on humor and anticipation as a way to positively “prime” customers. He cited his MailChimp […]

Trailer of Learning

Our next assignment in class is to create a product that displays what we have learned so far in this class!  Out of many interesting options, I have decided to create a movie trailer that will showcase designs and lessons from my experience in PR Pubs. I plan to use images of designs and then […]

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Emotional Engagement

This post will detail my thoughts on the fourth chapter of the book Designing For Emotion. I really liked reading about designers that have incorporated emotion into sites like Photojojo and made it such a fun and unique experience!  I have never heard about or seen anything like this and it made me want to […]

Summary of Learning

Now that PR Pubs is coming to an end, its time to look back at everything we have learned and apply it to our final project. For the final project, we have to create something that shows what we have learned this semester. We can choose any medium and any message. I am going to…

Designing for Emotion Chapter 4

Chapter 4 of Designing for Emotion is about emotional engagement, how adding emotion to your design work engages your audience. The author wrote about the difference between open and closed systems. An open system allows the user to be creative because they have to fill in the missing content. A closed system has already filled…

Summary of Learning

This week as I was reading back on all the posts I’ve written during the course of the semester, I was shocked to see how much I had accomplished and just how much I have improved. Because I had so much fun working with Canva, I really want to do an infographic. Canva has so […]

Chapter 4 Reflection

This week I read Chapter 4 about Emotional Engagement. The main purpose of the chapter was to tell about how, “it is important to design for surprise, delight, anticipation, elevating perceived status…”. Something he said that I particularly agreed with was when he was talking about how employees at Wufoo personally mail out thank you cards […]

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