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Neiman Marcus Newsletter Reflection

This week marked the finalization of the newsletter design for the Fortune 500 company Neiman Marcus.  Overall, I am happy with the look of the finished product.  I feel that a majority of black and white juxtaposed with blush accents added visual contrast and hopefully reflected the Neiman Marcus brand of elegance and sophistication. Images …

Designing for Emotion Chapter 3

This week in PR pubs I read chapter 3 of Designing for Emotion, titled “Personality.” This chapter focused on how personality can be used to influence design choices. I do agree that personality draws people to one another, and can therefore be utilized to create a personable online presence through…

Walt Disney Company

For my newsletter project, I, for once, stuck with the company I chose at the beginning. I was really excited to work on this project after I realized I could actually do some design techniques and was remembering things from weeks ago. When I first heard that we were going back to in design I Continue reading

Designing for Emotion Ch. 3

Here is another blog post describing a fact that I agreed and disagreed with in our assigned reading. This specific chapter focuses on personality. Agree: “Emotional design’s primary goal is to facilitate human-t0-human communication. If we’re doing our job well, the computer recedes into the background…” This is completely true because when you are marketing, Continue reading

Finished Newsletter

This week in my PR publications class we finished our newsletters that we began last week. We had already created our dummy layouts and received feedback so it was easy to choose stories and pictures to use in our newsletter. The only difficulty I had with the newsletter was getting my stories to fit nicely … Continue reading Finished Newsletter →

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Final Newsletter Reflection

Our most recent assignment in PR Pubs was to create a newsletter in InDesign. We were to first create a template and then to find articles to insert into our template, rather than writing our own. I was interested to do this assignment and see how the articles I found would fit and how much change […]

Newsletter Final Reflection

For lesson 12, we were asked to create a Newsletter over a Fortune 500 company. I chose Livenation Entertainment, and I could not have chosen a better company. I enjoy designing layouts, so it was a fun assignment for me. There were times when it took me awhile to figure out how to make the […]

Chapter 3: Personality

I am reading Designing for Emotion and this week read Chapter 3: Personality. 1. What is one thing in Chapter 3 that you agree with? I agree that “Personality can manifest itself in an interface through visual design, copy, and interactions”. As a website creator through WordPress, I do believe that it can have its […]

Designing for Emotion Ch. 3

In chapter 3 of Designing for Emotion, it talks about personality and how it is the platform for emotion. In the book, the author presents a Volkswagen Beetle ad as an example of emotion in an advertisement. He says, “that smile that greets its driver reflects emotion and establishes a specific kind of relationship.” Although it is […]

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