Designing for Emotion Chapter 4

This week in PR pubs, I read Chapter 4 of Aaron Walter’s book Designing for Emotion. This chapter mentions the element of surprise, and how incorporating it into web design correctly can engage users. While I do agree that surprise can be beneficial and set businesses apart, I would rather…

Aaaaaaaand, ACTION!

Title because Action Plan, right? This week in PR Pubs I was given the task of re-evaluating all of my blog posts and my time in the class, then coming up with an action plan to create my own personal Summary of Learning. Out of the many mediums we could…

Chapter Four: Designing for Emotion

Chapter four of this book talked about emotional engagement. There was a lot that I agreed with and relatively nothing that I disagreed with. One of the main ideas with which I agreed was that there is a velvet rope. When people can gain early access to something it makes them feel special and exclusive, […]

Summary of Learning

We’re finally into our last lesson, Life After PR Pubs. For this final project, I’m being asked to create a summary of what I’ve learned in my time in PR Pubs. I’m choosing to create an infographic on Canva to describe all that I’ve learned. After reading the reflections I posted throughout the semester, I … Continue reading Summary of Learning

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I messed up.

So maybe we weren’t actually supposed to make an infographic this week after all. Oh well. This is what mine would have looked like. Obviously, I have decided to use Canva as my medium. I really like the ease of use of the website. It’s simple and hard to have a finished project that doesn’t … Continue reading I messed up.

Designing for Emotion Chapter 4

One thing I agree with in Designing for Emotion Chapter 4, is the way the brand, Wufoo, wrote handwritten letters to their customers. Like the book says, surprising people with kindness and individual attention can help a business achieve success. This is what Wufoo did and it was a major success for them because the […]

Summary of Learning

I can’t believe this semester is already coming to an end and we are about to start on our final project for PR Pubs! It has flown by! For our final project, we have been asked to choose a medium to summarize what we have learned this semester. It took me awhile to choose because […]

Week 13 Summary of Learning

This week, we were asked to read through all of our previous blog posts for PR Pubs this semester, formulate our own personal summary of learning, and pick a medium for this summary of learning. First of all, I knew I wanted to pick something I could work on from my own computer, so that […]

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