Reflection

Cassidy Business Card In my PR Publications course, we were asked to create a business card for an organization of our choice. I chose Texas Scottish Rite Hospital for Children. In this post, I am reflecting on my process throughout the week. Initially, I was so nervous to create a business card. I thought I … Continue reading Reflection →

Research

1. The organization differs from alternative choices because it is Oklahoma’s only professional sports team, which drastically separates them from some of the other options available in the city. Oklahoma has several college choices such as OU and OSU for sports, but non at this level.   2. I believe its message can sort of … Continue reading Research

Competitor Analysis

To better understand our organizations, my publications class conducted research and created Pinterest boards to visualize the reach of our competitors. I was actually surprised to find that there are competitors our there for the Student Board program. Other than the usual high school activities that would compete for the students time, there is also … Continue reading Competitor Analysis

Analyzing the Organization

My blog post will discuss the organization I have chosen, The Oklahoma City Thunder, to try and recreate a business card. 1. What the Organization’s product is: Product is entertainment, selling seats and experiences (that include food, beverages, etc.) to complete a Thunder Basketball Game. 2. Main competitors: Other entertainment opportunities throughout Oklahoma City. OKC … Continue reading Analyzing the Organization

Project Research

The first assignment in my publications class is a business card for an organization of my choice. I chose the organization that I am interning with this summer–the Federal Reserve Bank of Kansas City. For this assignment and the letter head assignment that follows, I will be focusing on the Student Board of Directors program. … Continue reading Project Research

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First First Draft

This week we were asked to do our first from the ground up design work using InDesign. And boy oh boy was it a frustrating, yet valuable learning experience. The frustrating part were the ever-present discrepancies between the design in my head and the design on my computer screen. I definitely could relate to Ira Glass’s … Continue reading First First Draft

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