Research/Pinterest Boards

By Christy Montenegro   The first thought that came to mind while looking through the business card pins- WE NEED AN UPDATE. Comparing the way cards have evolved to simpler versions definitely looks more appealing. The current company card format is quite outdated and could use some simplification. For example, my boss’s portrait is on the front cover of the… Read more →

Research

By Christy Montenegro   In my PR Publications class, we will be designing a business card and letterhead for an organization of our choice. This lesson is actually quite convenient for me because it’s about time I have my own business card at my current job. For that reason, I obviously chose the company where I work, which is Metro… Read more →

Communications Strategy

For my business card I will use:

Clean, classy designs and colors
Clear, concise information
Type driven with a logo image
The type and images need to represent the brand and information for specific store information

Research

Kendra Scott differs from her competitors because her core values represent so much more than just selling strategies and making money. She truly cares about her family, friends, employees and customers. She should continue to exude the positive energy through her public relations and marketing techniques to keep a positive opinion from the public and … Continue reading Research

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Reflection

In this lesson we were asked to create a draft of a business card for our company. I chose the Make-a-Wish foundation of Oklahoma. I tried to incorporate their colors, logo and mission. I played around with this for a while, and although I want to make some changes Im pretty pleased with how it … Continue reading “Reflection”

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Reflection

  This week in PR Publications, we were asked to create a rough draft of a business card for an organization that we are interested in. I chose Kendra Scott because I have worked there for almost a year ad love my experience there! I had a little difficulty navigating through InDesign but plan on … Continue reading Reflection

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Reflection Time!

Hello Lovely Viewers! I enjoyed this week’s lesson, the assignments reminded me of Introduction to Advertising where we created a SWOT Analysis and dived into research to prepare for our big Pitch! These assignments were text heavy since we researched our companies and their competitors, but I learned a large amount of information about LUSH; and how I can …

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Reflection

What were you asked to do? This week in PR Publications we were asked to begin the process of designing a business card for a company of our choice. We created Pinterest boards that helped us decide what kind of business card we had in mind and researched our competition. How did you respond to […]

Communication Strategy

What kind of visual language will you use?  Shorten Heritage Medical Products to the acronym HMP. A slogan underneath, website info, maybe social media info. Will the visuals be type or image driven? My first thought is typed. I think for the product it is the best way to get the message we are wanting […]

Research

For this assignment we had to create a Pinterest board for the competitors of our company and show images of their product. Heritage Medical Products differs from Biodex and Medical Positioning because Heritage Medical Products beds have a more sleek design quality to them. They are offered in more colors than the competitors and seem […]

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