The brand I chose to research this assignment was “50 Shades of Grey.” Not only a book trilogy that has taken the world by storm but also a blockbuster movie. It no secret that the brand has done extremely well in the past few years and will continue to be successful in the years to … Continue reading “PR WRITING: Create 2 Audience Profiles”
Chapter four really delves into the first stage in the public relations process which is research. Takeaway 1: I first think the concept of secondary research and primary research are equally and very important in this chapter. Throughout high school and in other classes secondary may be more important or more accessible than primary information. … Continue reading “PR WRITING: Chapter 4 Response”
The first takeaway I have from chapter 3 is about the topic of planning and finding a target public. That step is important in my opinion because it tells you specifically the type of message you should send; and what avenues could be used to achieve successful communication. The second takeaway that I felt was … Continue reading “PR WRITING: Chapter 3 Response”
For background on this post and assignment, please refer to these previous blog posts: Research for Business Card & Letterhead Competitor Analysis In this post I will brainstorm ideas for my business card and what I want it to portray to those who see it when it is handed out. The visuals for my business … Continue reading “Business Card Brainstorming”
As a continuing part of my PR publication class assignment to create a business card and letterhead, I had to research further into my chosen organization and its competitors. (For background on this, click here) Make-A-Wish differs from its competitors in many ways. It is an extremely well-known nonprofit and is arguably the most well-known … Continue reading “Competitor Analysis”
In my Public Relations Publications course, we’re going to be designing a business card and letterhead. Per the assignment, we were to choose any organization. I chose Make-A-Wish because I am currently interning with them this semester. For this particular assignment, I’m analyzing the current state of the organization’s resources and overall core values. The … Continue reading “Research for Business Card & Letterhead”
In my PR Publications course, we are designing a business card and letterhead for an organization of our choice. I chose Kendra Scott because I have worked there for almost a year now and have had a positive experience working, ever since. For this assignment, I am analyzing the current organization’s resources, mission statement, and … Continue reading Research
In this assignment, I was asked to essentially create a “rough draft” of a business card. I really enjoyed this assignment. (At least a lot more than I enjoyed boot camp!) Overall, I am very happy with how the beginnings of this project has turned out! I want to add more depth and visually appealing factors … Continue reading “Business Card In the Making”
This week I was asked to go through an Adobe bootcamp. It took some discipline to sit through the Adobe videos because I am the type of person who likes to throw the directions out and figure things out on my own. I soon learned during the typesetting assignment that I had to watch more … Continue reading Reflection
