Compared to other publications within the industry, Cosmopolitan’s main focus is to empower women. While they cover a vast variety of subjects and topics in their monthly issues they still have one common purpose: to encourage women to be themselves. While other publications may have inspiring articles, Comsopolitan’s website Cosmpolitan.com has multiple articles per day […]
In my public relations publications class we are currently researching a company of our choice, as well as the background on the company to create a business card for the organization. I chose Cosmopolitan magazine after interning there this past summer in the accessories closet. I truly enjoy the brands statement and outlook on choosing […]
By Christy Montenegro Message- neat, clean, modern, quality oriented, up to date but can accommodate all needs. Language- simplified to the max but right to the point. Visuals- company logo and only necessary contact information. Idea: same color scheme- black, red & white but the black background will be matte with the shiny red of the logo and white… Read more →
By Christy Montenegro The first thought that came to mind while looking through the business card pins- WE NEED AN UPDATE. Comparing the way cards have evolved to simpler versions definitely looks more appealing. The current company card format is quite outdated and could use some simplification. For example, my boss’s portrait is on the front cover of the… Read more →
By Christy Montenegro In my PR Publications class, we will be designing a business card and letterhead for an organization of our choice. This lesson is actually quite convenient for me because it’s about time I have my own business card at my current job. For that reason, I obviously chose the company where I work, which is Metro… Read more →
For my business card I will use:
Clean, classy designs and colors
Clear, concise information
Type driven with a logo image
The type and images need to represent the brand and information for specific store information
Kendra Scott differs from her competitors because her core values represent so much more than just selling strategies and making money. She truly cares about her family, friends, employees and customers. She should continue to exude the positive energy through her public relations and marketing techniques to keep a positive opinion from the public and … Continue reading Research
In this lesson we were asked to create a draft of a business card for our company. I chose the Make-a-Wish foundation of Oklahoma. I tried to incorporate their colors, logo and mission. I played around with this for a while, and although I want to make some changes Im pretty pleased with how it … Continue reading “Reflection”
This week in PR Publications, we were asked to create a rough draft of a business card for an organization that we are interested in. I chose Kendra Scott because I have worked there for almost a year ad love my experience there! I had a little difficulty navigating through InDesign but plan on … Continue reading Reflection
Hello Lovely Viewers! I enjoyed this week’s lesson, the assignments reminded me of Introduction to Advertising where we created a SWOT Analysis and dived into research to prepare for our big Pitch! These assignments were text heavy since we researched our companies and their competitors, but I learned a large amount of information about LUSH; and how I can …
