I was asked to create a business card and letterhead for an organization. Before I started the assignment I thought it would be very simple. I had seen several business cards, and I knew my content would be an appealing logo and some information about the individual/organization. However, I had no idea how critical every element … Continue reading That’s a Wrap! →
In class this week we will be creating two mailers for the University of Oklahoma Recruitment Services. The first step is to define a stakeholder for one of the mailers and describe the possible types of messages that can be communicated to them. One of the main stakeholders for Recruitment Services is prospective students. To be more specific, […]
Earlier today I was promoting The Vagina Monologues. Even though the word “vagina” is purely anatomical, I recognize that our…
Our assignment for this week is to identify stakeholders and design mailers that appeal to these stakeholders. I came up with the following: high school seniors (17-18 years old) who would be second generation OU graduates looking for places to apply accepted out of state students (17-23 years old) deciding between OU and other locations […]
Our next assignment in my PR Publications class is to analyze two separate stakeholders through a segmentation matrix. So in other words, how to effectively convey a message to a target public. The organization that we are doing this for is the OU Recruitment Services and in this post I will be defining a stakeholder to […]
UPDATE! To recap my previous post titled “Stakeholder,” I have been assigned a design project in my PR publications course that requires me to choose a stakeholder, and design a direct mailer for them using Adobe Photoshop. I have chosen to design a direct mailer for the University of Oklahoma Recruitment Services that will target […]
This week we have been asked to create a direct mailer for specific stakeholder. Like I said in my last post, I decided to choose females ages 17-20 who have been accepted to the University of Oklahoma and are interested in Greek Life. Okay, I’m not going to lie, I am struggling with PhotoShop. I […]
In my Public Relations Publications class, this week we are moving on to our second design project. Our assignment includes designing a direct mailer for the OU Recruitment Services. After learning about how to understand the client and the publics, I decided to choose young American females who have already been accepted into the university. … Continue reading Stakeholder
Happy Monday! Today I am taking a swing at Adobe Photoshop. My current PR Publications course has had me working with Adobe InDesign for our first design project. So for our next design project, we’ll be switching it up. We have been assigned with the task of defining a stakeholder of our choosing, and designing […]
For our PR Publications class, we have been asked to create a direct mailer and define a specific stakeholder that the mailer would be sent to. For my stakeholder, I decided to choose North American Females (17-20) who have already been accepted to the University of Oklahoma, with a direct mailer influencing them to join […]
