This week we had to use the website Canva to create four social media designs and try to create them for a company who might actually use them. I designed things for the same company I created the business cards for. I have been in contact with them and I think there is a good […]
This week I used Canva.com to create cover photos and post images for Facebook, Twitter, and Instagram. I really loved using Canva; it was easy and quick to use. Here are what my designs look like right now, I may change a few things before turning them in but for now I think they turned … [Read more…]
I enjoyed reading another chapter of Designing for Emotion. I agreed with the idea expressed in chapter three, of using emotional design to achieve human-to-human communication. By making personalities evident behind computer screens, you can successfully target particular audiences and create audiences attitudes. One thing that I didn’t expect to read in the book was when the author said to … Continue reading “Chapter 3 Designing for Emotion”
In my Publications course I was asked to create two direct mailers for the University of Oklahoma’s Recruiting services, targeted at two different stakeholders. My first stakeholder was high school students 16-18 years old, with a parent or family member who went to the University of Oklahoma. I created a direct mailer with the words … Continue reading “Reflection”
We were asked to create two direct mailers targeting to different audiences of potencial OU students. At first i thought it would be a little hard to create a direct mailer that can be so narrow to particularly only one audience, but as i got to investigare the OU student life I noticed that there […]
I really liked how the chapter related personality to design. I think in order to bring a design to life, you have to bring in some sort of personification. I liked when the book stated, “We’re all complex people with a… Continue Reading →
Agree that brands and designs have to engage the audience emotionally The person has to be able to identify with the design so that they would feel a human to human communication Always take into consideration and design based on what the audience might relate to and be interested in Understand the audience/ research/ focus groups […]
People have a tendency to personify things- for example I named my car Cinderella and cried when I dented her hood because I felt bad. I felt this emotion because I made my car into a being with feelings and a soul. Of course, deep down I know that my car felt no pain and is NOT … Continue reading PR Pubs: Designing for Emotion ch. 3 →
Hello, Lovelies! This week was the ending for lesson 3 where we were asked to research our stakeholders and design direct mailers through Photoshop. As I have said in a previous post, I greatly prefer Indesign over Photoshop; I still have that preference. 2. How did you respond to what you were asked to do? …
For the project on the direct mailer I was tasked with creating two separate postcards for two stakeholders. The first one is targeted toward students from the Oklahoma City metro area for whom financial assistance may be a deciding factor when thinking about college. Here is the final draft, back and front, of that postcard. […]
