Lululemon Research

In our PR Publications class we are in the process of creating a business card and letterhead for a company or organization. I chose to design for Lululemon because I shop there often. During this assignment I will be analyzing the company’s mission, its’ competition and the values behind the products. Lululemon is an activewear … Continue reading Lululemon Research

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Newspaper Markup

Along with the typesetting assignment, we were asked to mark up a newspaper with the new terms we learned. I used the Norman Transcript because I knew this newspaper was always available for free in Gaylord. I could find almost all the elements on the cover page of the Norman Transcript. The only part I couldn’t … Continue reading Newspaper Markup

Typesetting Assignment

The class was assigned a typesetting assignment that required me to go through and remake a mock article. This assignment helped me to get a little more familiar with InDesign and laying text. Click here to see my work.

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Lexie Raitt

Hi everyone! My name is Lexie Raitt. I am a senior public relations major and psychology minor here at the University of Oklahoma. All of my immediate family (dad, mom and sister) attended OU making the college decision easy for me. I am from Austin, Texas so I was raised around individuality and creativity. I believe … Continue reading Lexie Raitt

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