Business Card and Letterhead Reflection
Over the last two weeks in my PR publications class, I have been designing a…
Over the last two weeks in my PR publications class, I have been designing a…
During the lesson this week in PR pubs, my class participated in a speed-dating style peer editing session with our designs. This was super helpful for me. I got great feedback on how to make my business card better. It was beneficial to do this kind of peer editing because everyone has strengths in different […]
This week we were asked to design a letterhead to go along with the business…
During these past couple of weeks in my PR pubs class, we were asked to design both a business card and letterhead for a business of our choosing. I chose lululemon athletica as the brand I’d be representing because I am familiar with their business dynamics and the values they […]
This week, we were asked to choose an organization that we would like to work…
For any nonprofit, I think it is important not to draw attention away from…
In my last post I shared that I had chosen to research the City Rescue…
For my PR publications class, I have been assigned to use my newly acquired design…
This week in PR pubs we were asked to complete the first stages of designing a business card and letterhead for a company. I chose Lululemon as the brand I would design for. The first steps included some research on the company and its competitors. The research ended up being easier than … Continue reading Reflection
Along with the general research of a company of choice (mine being Lululemon) we were also asked to analyze the competition of our brand. During this process we were guided with the following questions: How does your organization differ from its competitors? How should your organization’s image and message differ from its competitors? Some of … Continue reading Competitor Analysis