Communication Strategy
For any nonprofit, I think it is important not to draw attention away from…
Competitor Analysis
For my PR Publications class we were instructed to choose a organization we would work for, and to then choose a competitor. I chose the University of Oklahoma as my organization, so naturally its competitor is the University of Texas. I was told to research the University of Texas by creating a Pinterest board for it. … Continue reading Competitor Analysis
Business Card Mania
Business cards are somewhat taken for granted. People always seem to have them, but no one ever thinks about the time and effort that goes into making and designing them. In some ways, making such a small, simple design can be more challenging then a large poster. This week in PR Publications we were asked
Competitor Analysis
In my last post I shared that I had chosen to research the City Rescue…
Communications Strategy
While planning the designs for River of Praise, I need to ask and answer a few questions to stimulate an overall idea and theme for the design. What kind of visual language will be used? For the visual language, a simple and clean font will be used to create the simple, welcoming and modern image
Mood & Inspiration
For my PR Publications class I was asked to create two more Pinterest boards. An inspiration board that shows my letterhead inspiration and business cards that I like. My mood board also displays color palettes that I like and colors that appeal to me visually. Follow the links below to view these boards. Letterhead Inspiration … Continue reading Mood & Inspiration
Research
For my PR Publications course we were asked to research a organization that we aspire to be a part of, one that we would like to brand ourselves with. Since I enjoy learning and education, I chose the University of Oklahoma. Naturally, if you want to work for a specific company, you probably identify with … Continue reading Research
Competitor Analysis
As I mentioned in my previous blog post, Design Research, I have been doing research in preparation for a business card design for River of Praise. To better understand the market, I did research on large competitors. By researching competitors, I have learned what the audience is drawn to. In comparison to the competitors, River
Communications Strategy
For this blog post my PR Publications professor asked us to try and “destructure” our writing and really break down and brainstorm for our Business Cards. When asked what kind of visual language will I use all I can think is logo and branding. I think that the most visual element of my business card … Continue reading Communications Strategy
Reflection
For this assignment I was asked to do research on a company of my choice. I decided to choose my mother’s dental practice. For her company I created several Pinterest […]
