In this assignment, we were asked to create two different direct mailers. At first, my reaction was that I was a little nervous because I had never created a direct mailer before. However, when I actually finalized the two projects, I was very pleased with the way they looked. I think they turned out to … Continue reading “Keep On Keeping On”
How has your first stakeholder help define your second stakeholder? My first stakeholder helped me define my second stakeholder because I was able to choose someone close to them and I chose the first stakeholder’s parent. Parents can have a lot of influence over where their kids go to school. I am making this direct […]
What is one thing in Chapter 2 that you agree with? I agree with the cuteness of babies being a big factor in why people would want to deal with them when they are so much work. As I read this I was glad the book talked about it because it is a concept I […]
My second stakeholder is going to be the parent of the first stakeholder and in this direct mailer I will talk about the scholarship and financial aid that is offered for the graduate degree program at OU. By talking about the financial aid and scholarship services this could help the parents to see that this […]
The title of this chapter, designing for humans, really caught me off guard. I think it might have been the thought that we wouldn’t ever design for anything other than humans, which isn’t necessarily true. I’m currently studying evolution in my anthropology class and so I found the section about studying human evolutionary psychology particularly […]
Chapter 1 of Designing for Emotion included a lot of interesting topics. One thing that stuck out to me instantly is when Walter tells us that we have the choice to follow a different path. A path that isn’t already set and stone but one that is paved by the artist, designers, and architects of … Continue reading Chapter 1 Designing For Emotion
This week in my PR pubs course we are starting our second design project. I will be designing two direct mailers for OU Recruitment Services. The goal of OU Recruitment Services is to encourage highly qualified students to become a Sooner. So you can understand why it is so important to design direct mailers that … Continue reading Stakeholder
stake·hold·er ˈstākˌhōldər/Submit noun 1. (in gambling) an independent party with whom each of those who make a wager deposits the money or counters wagered. 2. a person with an interest or concern in something, especially a business. This google definition helps us to get an idea of what a stakeholder is, but, in design, ultimately … Continue reading Defining Stakeholders →
For my PR publications course, we were asked to identify a stakeholder for our target audience of our direct mailers. For my prospective students that I would like to target, I have the idea that I want to make OU known as a diverse community. I think we should expand on our community in terms … Continue reading Stakeholder →
So this week we began reading the first chapter in Designing for Emotion. I overall found the chapter very informative and honestly pretty easy to read. One thing that stuck out to me was that it talked about how much the internet has grown to be more user friendly. It’s amazing to me how much … Continue reading Designing for Emotion
