For the second direct mailer for an assignment in my Public Relations Publications course, I have decided to target a different group of people from my first group of stakeholders. I have defined this group of stakeholders who will receiver my direct mailer below. Parents of young women between 16-20 who are applying to OU … Continue reading Defining Stakeholder #2
After choosing my first stakeholder as possible incoming freshman who are both female and interested in getting involved in extra-curricular activities.So, I decided that my second stakeholder would Read More …
One of the first parts of the chapter is title “the world is our mirror.” At first I thought I would agree with this section, but once I read past the first sentence, I realized I both agreed and disagreed. Read More …
For this week’s assignment in my PR Pubs class I was asked to define a second stakeholder that influences the decisions of our first stakeholder. I thought about a different stakeholder other than a parent or friend, and decided to focus my second direct mailer to high school foreign language teachers. These specific teachers have direct … Continue reading 2nd Stakeholder →
One thing I liked about this chapter is how the author says that the “golden ratio” to express how proportion is used in design. In any design it is important […]
For this assignment, I decided that my first direct mailer would be directed at prospective undergraduate students. This was an easy choice for my direct mailer because it is the […]
This project was much harder for me than the previous assignments. I think that the complexity of photoshop contributed a lot to my frustration as I was creating my direct mailers. My stakeholders contributed a lot to my design because of course, I wanted to create something that would reach my specific target. For my … Continue reading Reflection →
Since my first stakeholder is a high school aged female involved in extra-curricular activities, I have decided that my second stakeholder will be the parents of those students. Some of their qualities will be: Parents of female high school aged Read More …
We have been working on Direct Mailers in my PR Pubs course and I have to say that they are quite different than the previous assignment. While still focusing on capturing the spirit and personality of the organization I am working for, we are also asked to tailor our message towards specific stakeholders. The focus … Continue reading Reflections on Direct Mailer →
In addition to the two direct mailers we were required to design, we were also asked to read chapter 2 in the book Designing for Emotion. This book is our required reading for our Public Relations Publication course and gives us an inside look as to why designs should look a certain way. In chapter two […]
