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Reflection

First Direct Mailer: First Draft First Direct Mailer: Second Draft Second Direct Mailer: First Draft 1. My first stakeholder was a 17-18 year old female who was a senior in high school. That helped me choose my second stakeholder as the mother of that 17-18 year old female who attended the University of Oklahoma. The … Continue reading Reflection

Stakeholder

This week in PR Publications, I was asked to design another direct mailer for OU Recruitment Services targeting a different stakeholder. I chose to target the mother of a 17-18 year old female who is a senior in high school. The daughter is involved in Student Council or other leadership programs at her school. The … Continue reading Stakeholder

Stakeholder

This week in my PR Publications class, we are continuing with our direct mailer assignment. We were asked to create a second stakeholder to make a direct mailer for. While it was not required, it was preferred that our second stakeholder had some level of influence on our first stakeholder. I decided to use the […]

Second Stakeholder

In PR Publications we have been asked to make a second direct mailer that correlates with our first one in some way. For my second stakeholder I will do a direct mailer to a female music student. Age, sex, region, income, etc. will all be the same as my first direct mailer. The difference will…

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Direct Mailer Draft Reflection

After finishing both drafts of my direct mailer, I find myself very confused.  There’s something missing in both of my drafts and I can’t figure out how to make it look more like how it’s supposed to.  This is one of the more frustrating assignments in this class. Below is my first direct mailer draft […]

Defining a Second Stakeholder

The second stakeholder that I’m targeting for my second direct mailer is a person who would have direct influence over my primary stakeholder, a parent. Academic statistics would be prominent in the direct mailer to a National Merit’s parent, because they seem to value their children’s education.  This would include all of the perks National […]

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Reflection

This week I updated my direct-mailer by adding some contact information so that either the first (prospective students) or the second (high school counselors) stakeholders could contact me if they have any questions or concerns. I chose my second stakeholder to be high school guidance counselors because I know firsthand that these people can have […]

Second Stakeholder

This week in PR Pubs, we were assigned to define a second stakeholder (preferably someone who has influence on the first stakeholder). Just as a refresher, here is the criteria I stated for my first stakeholder: young women between the ages of 16-19, living in rural areas, graduating in this year, with qualifying test scores […]

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